Distribution post

Most companies use the traditional distribution model which includes the Producer, the retailers, and the wholesaler. Usually the producer will sell the products to the wholesaler then the wholesaler will sell it to the retailers who then sell it to customers. In other instances companies that sell magazines will take action into their own hands and set up locations such as a tent at events to directly sell to their community. We would most like utilize both of these strategies because selling to the wholesaler sell more product in bulk, but selling directly to the buyer makes a name for the brand.